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BHTA PROMOTES TWO TEAM MEMBERS

THE Barbados Hotel and Tourism Association (BHTA) has promoted two of its team members. They are Tessalee Moore and Rhea Walker who recently assumed the positions of Special Projects Manager and Member Relations Marketing Officer, respectively.

RHEA WALKER

Moore, who started with the BHTA in 2019 as an intern while pursuing studies in Tourism Management (Special) at the University of the West Indies, Centre for Hotel and Tourism Management (CHTM) in the Bahamas, is now responsible for the effective assessment, development and implementation of special projects created by the BHTA, among other duties.

Excited about her new role she said, “My journey with the BHTA has been a true testament to my passion for tourism. I am privileged to progress to this role. This promotion not only signifies career growth but also validates my dedication to advancing destination Barbados through the Association, a responsibility I hold in the highest regard. As a young leader, I am driven by the belief that success transcends age, focusing instead on resilience, capability and unwavering determination.”

Moore, who was also recently selected to serve on the Caribbean Hotel and Tourism Association (CHTA) Young Leaders Forum class 2024-2026, explained that she is committed to fostering valuable partnerships in her new role at the BHTA, while leading innovative projects, and achieving remarkable results with her dedicated team. 

Walker, who has served as the Association’s Administrative Assistant/Receptionist for the past six years is also honoured by her promotion, “My time with the BHTA has been rewarding and has moulded my professional path, while instilling excitement for future endeavours. I appreciate the exposure to the various aspects of the tourism industry provided through working with the Association.

“From advocacy to stakeholder engagement, working with the BHTA has broadened my scope and has given me a world of experience which has contributed to my professional as well as personal growth. I recognise this as an opportunity to make a real impact and drive innovation within the organisation and the industry as a whole. With the commitment to enhancing our membership experience and advocating for industry interests, I am eager to use my skills and vision to propel the BHTA to even greater success. I welcome the new challenge.” 

In her new capacity, Walker will be responsible for overseeing various BHTA initiatives aimed at enhancing the membership experience and fostering organisational growth including crafting strategic membership development programmes and networking opportunities, 

CEO of the BHTA Ryan Forde congratulated Moore and Walker on their promotions and stated, “Tessalee and Rhea have been instrumental in the development of the BHTA Secretariat in more ways than one and their promotions are well justified. Many of our members and board have worked with them and have only had positive words to say. 

“Tessalee led the BHTA’s project management of the just concluded 2023 CHTA Marketplace 41 hosted in Barbados and that was a huge undertaking as the island welcomed 800 plus industry partners and media to the destination and the behind the scenes work with our partner tourism agencies and members was key to the success. 

“Meanwhile, Rhea would have led the execution of the marketing campaigns for all of our recent tradeshows and worked in numerous advocacy capacities on behalf of the membership. Both would have excelled in their roles and beyond in many more areas, so for the Board and I it was an easy selection process to promote two young, bright and goal driven individuals.”

Forde added that the BHTA aims at keeping young people active in the industry through opportunities for training and development, “We are not the everyday Secretariat. We wish to be leaders in the direction of our industry’s development and one main area is through our people. As such, I am very excited to have them and others lead our team.” (PR)

Tourism

Tourism Megafest Expo Highlights Industry Stakeholders

As part of the activities for Tourism Week, the Barbados Tourism Marketing Inc. (BTMI) hosted a Tourism Megafest Expo yesterday at the Lloyd Erskine Sandiford Centre, aimed at highlighting industry stakeholders.

The Expo got under way with exhibitors participating in an on-site live location shoot of the Caribbean Broadcasting Corporation’s Mornin’ Barbados programme.

BTMI’s Chief Product Development Officer, Marsha Alleyne, said the expo was geared towards showcasing stakeholders in the industry, career opportunities, and the importance of tourism to the local economy.

“We know that tourism is an inclusive industry, and we wanted to ensure that we were able to showcase every single facet of our industry, and not just showcase but also let the world see where there are opportunities for them from a career perspective, and also from an entrepreneurial perspective as well,” Ms. Alleyne explained.

Booths on display included those from The University of the West Indies, Marriott International, Executive Air, the Grantley Adams International Airport, the Barbados Hotel and Tourism Association, the Barbados Port Inc., WIBISCO, CARMETA’s, Gabcey, and Guest Hub. There were also cooking demonstrations and mixologists preparing mocktails, and entertainment from reigning calypso monarch Adrian Clarke, and TC, among other artistes.

The remaining activities for Tourism Week, which is being held under the theme “Tourism and Peace”,  include a community pop-up, in collaboration with the Barbados Food and Rum Festival at Pelican Island on Friday, September 27, from 6:00 to 9:00 p.m. The  week culminates on Saturday, September 28, with a clean-up at the Drill Hall Beach, The Garrison, St. Michael.

The public is encouraged to come out and participate in the remaining events. During this week of activities, locals with their national identification cards have the opportunity to enjoy special discounts on staycations, restaurants, and attractions. (PR/GIS)

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Tourism

BHTA Internship Programme a hit with UWI Students

THE Barbados Hotel and Tourism Association’s (BHTA) annual Internship Programme has received high praise from University of the West Indies (Cave Hill) students.

Ronesha Williams and Chelsea Devonish, pursuing Hospitality and Tourism Management and International Tourism Management Bachelor’s Degrees respectively, both participated in this year’s internship programme and referred to it as, “eye opening and amazing.”

Ronesha Williams

Williams stated, “I chose tourism because it allows me to connect with people from diverse cultures and backgrounds, which I find incredibly enriching. What started as a way to make ends meet at the age of 17 quickly grew into a passion for creating memorable experiences and delivering excellent customer service. I thrive in the dynamic environment of tourism, where making connections and leaving lasting impressions is key to sustainable business in tourism. 

“My internship at the BHTA has been one of the most incredible experiences in my career to date, providing me with hands-on exposure to the groundwork that is necessary to make this industry successful. I assisted with various projects, applying theories from my coursework at UWI in areas such as data collection, budgeting, and event planning. Additionally, I gained valuable skills in site inspection and sponsorship management. Throughout my internship, I also attended first aid training, a hurricane preparedness seminar and quality customer service training, all of which have further equipped me for my future endeavours in tourism.

Devonish, who explained that she always had a love for the industry, echoed similar sentiments, “This experience was wonderful. The BHTA team treated us like family and allowed us to work on projects along with them, rather than just observing how things are done. I was able to assist with planning and also participate in meetings, seminars and events covering a wide range of areas. From producing e-flyers and distributing information to members, to attending seminars and site-visits as well as meetings with emergency personnel including the Barbados Police Force.

Chelsea Devonish

“I was aware of the BHTA before but never realised the wide range of work and activity that the Association is responsible for. There are numerous meetings with members and different stakeholders, just as many activities and events to plan and execute as well as the advocacy and programmes focusing on health and safety, training and the like. It is much more than I ever imagined. My studies focus on International approaches to tourism and this internship has definitely exposed me to how many of these methods are being utilised on a daily basis by the BHTA and its members.”

BHTA CEO, Ryan Forde stated, “Every year we host two UWI Students as interns and every year we marvel at their different backgrounds and perspectives on the industry. This year, we had the pleasure of hosting and teaching Ronesha and Chelsea various aspects of the industry and from a different point of view. We may be a Secretariat for our membership, but the day-to-day work is much more than just that. 

“Both ladies were able to experience an International Tournament (ICC World Cup) from the role the BHTA plays, experience hurricane preparations and post hurricane reporting, advocacy on behalf of our membership, marketing for new members and initiatives, proposal review sessions as well as work on numerous projects that the BHTA is undertaking and, of course, numerous site visits to understand the Tourism Product of Barbados.”

Forde added that the skillset the two were able to add to the Secretariat was needed this summer. He said, “Their energy and ‘can do, will do, may I participate’ attitude is exactly what the industry needs more of, and they were rewarded for it. On behalf of the Board of Directors, Trustees, the Secretariat and our Members we wish to thank both young ladies for their efforts and assistance this summer and we foresee that this will not be the last that we hear of these two names, as they have a lot of promise to offer the destination for years to come.” (PR)

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Tourism

Winair Adds Barbados To Its Caribbean Flight Network

Winair is pleased to announce the launch of direct flights to and from Barbados, a popular destination for business and leisure travellers alike.

Starting November 15, 2024, Winair will operate six flights a week between St. Maarten and Barbados, utilising their ATR-42 aircraft. In addition, Winair will also provide direct flights from Barbados to St. Lucia twice weekly, Martinique twice weekly and Dominica three times weekly. 

Barbados Tourism Marketing Inc., Chief Executive Officer (CEO) Andrea Franklin, speaking on the new airlift into Barbados, said: “I am delighted to welcome Winair’s new direct flights to Barbados, which significantly enhance our connectivity within the Caribbean. This development not only makes Barbados more accessible to our Caribbean neighbours including the French West Indies to our island, fostering greater cultural and economic exchanges.

These routes position Barbados as a pivotal hub for travellers and align perfectly with our goals of boosting regional tourism and strengthening ties with our Caribbean partners. The increased connectivity will have a positive impact on both business and leisure travel, further solidifying Barbados as a premier destination in the region.” 

CEO of Winair, Hans van de Velde, noted that: “Winair is growing its Caribbean network with the addition of these new routes. We now offer 16 destinations and 40 routes, providing better connectivity throughout the region. Whether you’re a local resident or an international traveller, Winair offers a seamless and convenient journey. Our partnerships with global airlines like British Airways, Air France, KLM, and JetBlue further enhance our reach to Europe and North America, making it easier than ever to explore the Caribbean’s diverse beauty.”

He added: “Winair is proud to be the trusted and reliable airline in the Caribbean region, with a 63-year long history of providing a smooth and enjoyable travel experience.” The airline has a growing fleet of three ATR42-500 and five) Twin Otters.

“Winair looks confidently forward to this upcoming winter season. Our dedication to customer satisfaction is steadfast, and we are committed to pushing innovation, continuously improving, and growing our services.

To celebrate the launch of these exciting new routes, Winair is offering special introductory fares for a limited time for travel dates between November 15 and December 15, 2024. (PR)

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