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Kooyman celebrates culture, creativity and community with its second Foreday Morning Jam sponsorship

A mix of culture, creativity, and community, with a splash of vibrant Kooyman colour, spiced up the festival atmosphere in the Kooyman Megastore car park on Saturday, July 13th, as the National Cultural Foundation (NCF) and Kooyman announced Kooyman’s sponsorship of the Foreday Morning Jam for the second year running.

The event provided an electrifying countdown kickoff to the Foreday Morning Jam upcoming on Saturday, August 3rd, as the energetic Amory “Spinny” Holder gave revellers a taste of what’s in store for 2024 with his trademark rhythmic “Cultural Cardio” session in the car park.

Highlighting Kooyman’s commitment to local culture and fostering community creativity, CEO Juri Kooyman said the Company was pleased to extend its partnership with the NCF as the lead sponsor of the Foreday Morning Jam. 

“This sponsorship recognises the rich cultural heritage of our Crop Over Festival and its positive impact on the community, and Kooyman is pleased to support and help preserve these traditions. Our sponsorship of Foreday Morning Jam also provides a platform for creative expression. We know that by investing in cultural events, we can inspire future generations to contribute and continue to build the bond of community,” Kooyman stated.

The CEO said Kooyman was thrilled to have two exceptional Bajan entertainers, Amory “Spinny” Holder and Nandi Yard, on board with the Megastore this year, adding even more energy to the excitement of Foreday Morning Jam.

“Nandi and “Spinny” are innovative, energetic, and exemplary young entertainers whose passion for Crop Over and culture makes them an excellent fit to share the message of community, culture, and creativity that we at Kooyman want to communicate.”

Once again, this year, exciting treats are in store for Kooyman customers, who will benefit from special in-store promotions and product discounts on paint products.

“These promotions are our way of giving back to the community and ensuring that everyone can join in celebrating this season of Crop Over and the Foreday Morning Jam, which this year also coincides with Kooyman’s ongoing celebrations marking 85 years of service to the Caribbean,” Kooyman said. (PR)

Caption: From left, Kooyman Assistant store Manager Stefan Potthoff, NCF Communications Specialist Toni Yarde, Kooyman Marketing Officer Charlene Mullin, and Juri Kooyman, CEO of Kooyman, with the sponsorship cheque at Saturday’s launch of the 2024 Foreday Morning Jam, at Kooyman Megastore, Kendall Hill.

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