Loyal Visitors Key To Tourism Development In Barbados

Tourism is not an isolated industry; it is a powerful connector across the economy.

Minister of Tourism and International Transport, Ian Gooding-Edghill, recently expressed this view at a Loyal Visitors Cocktail Reception, hosted by the Barbados Tourism Marketing Inc. 

Additionally, he expressed gratitude to some of this month’s honourees and specially invited guests for becoming Barbados’ “most valued ambassadors”.

“This evening is, above all, a celebration of you, our loyal visitors. I extend my deepest gratitude for your continued devotion to Barbados…. Your presence here, and your loyalty over the years, directly supports a wide network of livelihoods – from hospitality and transport to agriculture, construction, culture, and the creative industries,” he stated.

The Tourism Minister told the visitors that each visit to the island contributes to the vitality of small businesses, the preservation of our cultural heritage, and the opportunities available to communities across this island. 

He added that their affinity for Barbados strengthens the fabric of the society and deepens the linkages that bind our economy together.

“Barbados’ economic outlook remains encouraging. We are seeing steady progress, which is underpinned by the continued strength of our tourism sector, supported by airlift, enhanced connectivity, and a vibrant calendar of events,” Mr. Gooding-Edghill asserted.

According to him, there are other strategic investments on the cards for the Ministry of Tourism. Most notably, he continued, is the planned expansion of the Grantley Adams International Airport, which will further strengthen Barbados’ position as a premier regional hub, while supporting continued growth in both long-stay and cruise tourism.

He further disclosed that Government has been intentional in strengthening the linkages within the tourism sector through its Tourism Linkages Policy.

Mr. Gooding-Edghill said: “At its core, this approach is about creating stronger connections, bringing together partners across industries to enrich the experiences we offer, while ensuring that the benefits of tourism are shared more widely.

“By fostering collaborative networks that go beyond traditional structures, we are opening doors for small and micro businesses, expanding opportunities, and allowing more Barbadians to participate in and benefit from this vital sector.”

The Loyal Visitors Club, established in the early 1990s, was designed to celebrate, recognise and reward accumulated visits of tourists who have returned to these shores 25 times or more. 

The honourees for April were: Keith Lloyd, Ann and Harold Jamieson, Paul and Carol Evitts, John Nettleton, Modica Godwin, Karen Spence, Ben and Sarah Smith, Dr. Romana Bahry and Elizabeth Strasser. (PR/GIS)